Levi’s Mobile Phone

Starting September 2007 in Europe, Levi’s will released their own mobile phone. Levi’s Mobile represents a new step by the legendary denim brand as they attempt to secure a spot in not only the mobile industry but the accessories industry. This stainless steel phone represents Levi’s functional essence to durability and usability. The bottom of the phone features a chain (think chain-wallet) to allow you to securely fasten your phone to your pants or bag. The phone is available in 5 different colors, metallic silver, black, metallic copper, shiny silver and shiny sand. No word yet on availability and pricing.